Hello Kitty Phone is now hitting the high street due to the fictional character itself. Hello Kitty is produced by the Japanese company Sanrio, first designed by Yuko Shimizu. The character is portrayed as a female white Japanese bobtail cat with a red bow. But later on, because of innovative minds they ensemble Hello Kitty with soft pink colors that truly succeed. Hello Kitty line has developed products such as dolls, stickers, greeting cards, clothes, accessories, school supplies, ,dishes, home appliances and of course Hello Kitty phones. Mobile phones are very pink and very attractive to the girls. Hello Kitty Phone has definitely mass market appeal because of it’s style, features, model, and color that associates with youngsters and young teenagers, women in their twenties and thirties and for those who are Hello Kitty fanatics.
